Virginie Gosselin
Published for NEUF 50th anniversary, the book comprises 600 pages of bilingual texts and images, all demonstrating the unity of t the firm’s great family and the diversity of its projects. The challenge was to express this duality while simultaneously retreading the company’s history in parallel with the development of Montreal’s built landscape. The solution lay in dividing projects into 23 articles, each of which presents a specific format, tone, and graphical treatment. These articles combine to form a randomized composition, which makes for a dynamic reading experience.
