Magenta AI integrates AI services into Deutsche Telekom's existing customer apps “MeinMagenta” and “OneApp”. It provides access to generative AI tools without requiring separate applications. The integration addresses the challenge of making AI technology accessible to a broad user base through familiar Deutsche Telekom interface patterns. Each AI model operates through standardized input methods and presentation formats while preserving the unique capabilities of individual services – including Perplexity for information retrieval and Picsart for creative content generation.