Blooming Muzha — Book Cover Design

Blooming Muzha

University/SchoolMing Chi University of Technology
Lead DesignerMIN HAN LIN
Design TeamLI TING CHIOU,JUN HUI LI,YI HAN LI

Inspired by Muzha’s seasonal blooms, this project explores the concept of "flowers everywhere." Local culture and cuisine are visually reinterpreted into a systematic floral compendium. Its highlight is a seemingly plain white cover with intricate embossed illustrations—a metaphor for Muzha itself: an ordinary place hiding a wealth of "treasure flowers" and local gems. The brand "Blooming Muzha" extends these designs to textiles like scarves and socks. By merging cultural storytelling with product integration, the project transforms local narratives into practical lifestyle objects.

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