The assignment is to create an entertainment billboard, poster, and ad for print and display. The purpose is to showcase the San Francisco Ballet with a contemporary design that is easily recognizable and memorable. The ballet performance is at night so the background color of black coincide with the nighttime event. Every detail, color, and placement is intentional to create a truly captivating experience. With the ballet being in San Francisco the design matches the sophisticated ambiance and cosmopolitan style, along with the polished and stylish crowd attending the ballet.
