Zukunftsbausteine (Building blocks for the future)

Zukunftsbausteine

Firm LocationKarlsruhe, Germany
Companyraumkontakt GmbH
Lead DesignerKlaus Kirchner
Design TeamBenjamin Wild, Laszlo Dornblüth
ClientStadt Karlsruhe, Stadtwerke Karlsruhe, Netzservice

Karlsruhe’s energy infrastructure is undergoing a complex, long-term transformation, bringing construction work and temporary disruptions throughout the city. The city of Karlsruhe, Stadtwerke Karlsruhe and Netzservice each play a distinct role in that process. The “Zukunftsbaustein” campaign explains why the work is necessary and shows how each building block contributes to the bigger picture. A large building block serves as the campaign’s visual anchor, with each partner and its role represented by its own CI-colour.

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